Privacy & Cookies Policy

1.Information We Collect
1.1 Order & Support Data: name, shipping/billing address, phone number, email, order details; messages you send to customer service.
1.2 Device & Browsing Data: IP address, device identifiers, browser type/version, operating system, referring/exit pages, time stamps, pages viewed, and interactions collected via cookies, pixels, and similar technologies.
1.3 Payment & Fraud-Prevention Data: tokenized payment info, payment method, transaction result, risk signals as provided and stored by PayPal (we do not store full card numbers).
1.4 Account & Marketing Preferences: account credentials (hashed), communication preferences, newsletter opt-in/opt-out, wishlists.
1.5 User-Generated Content (UGC): reviews, photos, videos you choose to submit.

2.Purposes of Use
We use personal information to:

• Order Fulfillment & Delivery: process orders, arrange shipping, returns, and warranty/after-sales.
• Customer Support & Account Management: respond to inquiries, manage accounts and authentication.
• Site Performance & Analytics: monitor performance, debug, measure usage, improve products/services.
• Marketing & Personalization: email/SMS campaigns, ads, recommendations, and A/B testing (subject to consent where required).
• Fraud Prevention, Security & Compliance: detect, investigate, prevent fraud and abuse; comply with laws and enforce terms.
• GDPR/UK GDPR legal bases include performance of a contract, legitimate interests , consent, and compliance with legal obligations.
  

3.How We Share Information
We share personal information with trusted partners only as needed for the purposes above:

• Payments & Risk / Payment Processor: PayPal,Visa,Mastercard,American Express,Discover,JCB,Diners Club,Maestro,UnionPay,Google Pay.
• Shipping, 3PL & Warehousing / Carriers & Warehouse: Mambobaby, China/American warehouse.
• Marketing, CRM & Analytics / Email Service & Ad Platforms: support@mambobaby.com,Facebook,Tiktok,Google,Instagram,Youtube,WhatsApp.
• Legal & Compliance: when required by law, to protect rights, or in connection with a merger/acquisition or financing.

We do not sell personal information in the ordinary sense of the term. Some disclosures for advertising/analytics may be considered a “sale” or “share” under certain US state laws (see §6 CCPA/CPRA).

4.Cookies & Tracking
4.1 Types

• Strictly Necessary: enable core functions (cart, checkout, security).
• Functional: remember preferences, improve experience.
• Analytics: measure traffic and performance.
• Advertising: deliver and measure ads, limit frequency, personalize content.

4.2 Controls
You can manage cookies via your browser settings or our Cookie Preferences tool: [Link to Cookie Banner/Preferences]. Blocking some cookies may impact site functionality.

4.3 Similar Technologies
We use pixels, SDKs, and local storage for the purposes above.

5.Regional Rights

5.1 GDPR / UK GDPR
If you are in the EEA/UK, you have the right to access, rectify, erase, restrict processing, data portability, and object, and the right to withdraw consent where processing is based on consent. You also have the right to lodge a complaint with your local supervisory authority. Contact our DPO/Privacy Team at Support@mambobaby.com.
Requests can be submitted via: Support@mambobaby.com. We may need to verify your identity before responding.

5.2 CCPA/CPRA (California)
California residents have the right to know/access, delete, correct, and to limit the use/disclosure of sensitive personal information. You also have the right to opt out of the sale or sharing of personal information for cross-context behavioral advertising.

• Submit requests: Support@mambobaby.com.
• Do Not Sell or Share My Personal Information: [Opt-Out Link].
• We will not discriminate against you for exercising your rights.

5.3 Other Regions
Where local laws grant additional rights, we will honor them in accordance with applicable requirements.

6.Data Security & Retention
6.1 Security
We use administrative, technical, and physical safeguards such as encryption in transit, access controls, and least-privilege practices. No system is 100% secure.
6.2 Retention
We retain personal information for as long as necessary to fulfill the purposes outlined in this Policy, comply with legal obligations (e.g., tax/audit), resolve disputes, and enforce agreements. Specific periods vary by data type and purpose.

7.International Data Transfers
We may transfer personal information to [Countries/Regions] where our partners or systems are located. Where required, we implement appropriate safeguards (e.g., Standard Contractual Clauses (SCCs), UK IDTA/Addendum, or comparable mechanisms) and conduct transfer risk assessments as needed.

8.Children’s Privacy
Our services are not directed to children under the age of 13 (or the age defined by local law). We do not knowingly collect personal information from such children. If you believe a child has provided personal information, contact us at Support@mambobaby.com to request deletion.

9.Changes to This Policy
We may update this Policy from time to time. We will post the updated version with the “Last Updated” date. Material changes will be highlighted or otherwise notified as required by law.

10.Contact Us

• Company Name: Zhejiang Mambobaby Baby Products Co., Ltd.
• Company Address: No 6, Wuhan Road, Toys Base, Shangxi Town, Yiwu City, Zhejiang Province, China.
• Hong Kong Company Name: MAMBOBABY INDUSTRIAL LIMITED.
• Hong Kong Company Address: FLAT/RM 1303 13/F CHEONG TAI BUILDING NO.287-289 RECLAMATION STREET, KL.